Using the Open Visibility Feature

227 views February 21, 2019 July 16, 2019 1

For a video tutorial about this feature, click here.

What is Open Visibility?

Open Visibility is another feature added to PoliteMail’s suite of Feedback options. Open Visibility allows your recipients to see interaction data in near real-time, including page views, read time, mobile opens and clicks. This information will appear at the top of your template or email message, and recipients will be able to view and refresh the data.

How To Make Open Visibility Available for Users

If you have Admin privileges, open the advanced section and see a key for Open Visibility. The Admin can change the value from “False” to “True” and vice versa. When the value is “False” no user will be allowed to see or choose Open Visibility when composing messages. When set to “True”, any user with the ability to compose a PoliteMail message will be able to see and select Open Visibility to add to the message.


Open Visibility Icon Glossary

Page Views

Recipient List Name

Total Number of Clicks

Expected Read Time

Total Number of Likes

Total Number of Dislikes

Unique Desktop Opens

Unique Mobile Opens

How To Add Open Visibility to Your Email Messages

Go to New Email > PoliteMail > Feedback

PoliteMail gives you the option to add a block of Open Visibility icons or choose which Open Visibility icons you want to add through the Page Views menu.

Open Visibility

Hover your mouse over the Open Visibility option and select the icons that appear from the menu. Using this option will give you general Open Visibility options which include Recipient List, Expected Read Time, Likes, Page Views, Unique Desktop opens, Unique Mobile opens, and Clicks.

To delete any of these metrics, simply click on the icon and the text and click Delete.

Now when you send this email, you and your recipients will be able to see these metrics in real time.  If you’d like to see what the ExpectedReadTime is before you send it out, use PreFlight Test Send to send yourself a copy to see this metric.

Page Views

You also have the choice of adding Open Visibility options to your email one at a time by choosing them in the Page views menu.

Like Menu

Finally, you can add a like or dislike button to your message.

Modifying Your Open Visibility Icons

Once you’ve added Open Visibility to your message or template, you can do some simple modifications.

Changing Icon Color

You can change your icon font and color when adding icons using Page views. Before you add any icon, change the color and font in the Basic Text section of the Outlook ribbon.

Then when you add the icons, they will appear in the new text and font. You can enable Grid lines if you need a visual reference on where to place the icons.

Adding Open Visibility to Templates

In addition to adding Open Visibility to email messages, you can also add them to PoliteMail templates. Simply click in the template where you want the icons to show, and then add them using Open Visibility or Page View.

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